Practice Area: Entertainment & Media

Bollywood Calling

Cross pollination and crossover markets abound in the media and entertainment space. Mega investments have also picked up between India and the US.

We have seen a greater number of global teams as more animation and post production work is being done in India. Increasingly, the Indian public has developed a taste for cutting edge entertainment and greater sophistication. A sizeable market for US players to step in and entertain. Apart from the traditional theaters and TV avenues, multiple channels are now available across mobile devices, vide games, interactive options, and online delivery.